With the return of curves to the fashion world comes the return of screen siren hair. Voluptuous, glamorous and devastatingly blonde, iconic stars like Grace Kelly and Jayne Mansfield are now being looked to for retro hairstyle inspiration.
In the 40s, the platinum blonde bombshell was the epitome of Hollywood starlet chic, and the Spring Summer catwalk was awash with references to these Hollywood greats. Although this look is tricky to maintain, many would argue that for the impact it creates it's worth the energy! After all, there's a reason so many Hollywood success stories invested in big, blonde hair. Read on if you want to find out if platinum blondes really do have more fun.
Colour: bleached platinum blonde (advice: don't try this at home)
This is a look you will be well advised to leave to a salon colourist, as creating a platinum blonde look at home can leave you with a range of hair care disasters. This is because the bleach involved is a powerful substance which can severely damage your hair if you are not very careful.
As a platinum blonde, your hair will need a good deal of maintenance to avoid darker coloured roots peeking through from underneath. This will require regular visits to the salon. Regular moisturising treatments are also advised to counteract the drying effect of the bleach, and to keep the hair healthy and supple.
Style: thick, glamorous curls
Although the screen goddess look will stay in place for longer on hair which curls naturally, those with straight hair can also recreate the look - you will just need a bit more patience to maintain it.
In order to recreate and maintain this highly glamorous Hollywood starlet look, you will need to invest in some heated rollers and tongs, as well as top quality hair care products. Follow these seven simple steps to achieve the style:
1. Shampoo and condition with salon quality hair care products for a glossy finish
2. Rough dry and apply a root lift hair care product to help set the curl
3. Split the hair into sections beginning at the nape and working up to the crown. Hold the sections in place with grips until heated rollers are ready for application
4. With heated rollers on medium heat, roll inch wide sections ensuring that the ends are wrapped in, so as to avoid any bends or kinks
5. Work the hair up into a brickwork formation so as to avoid any partings in the hairstyle
6. With rollers in place, cool and remove them, and brush the hair out with a Mason Pearson hairbrush - this is important as the natural bristles on this particular make of brush will prevent the hair frizzing and losing its curl, thus keeping the style intact
7. Finish the look with hairspray to keep the style set for longer
If you would like to achieve this look with less overall volume, you can use Kirby grips to slide into some of the curls until you have created your own ideal style.
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